Industries · E-commerce brands

Store, content and ads working to one plan.

E-commerce is where we’ve done the most work: this team built twenty-three stores. We build stores on Shopify, photograph your products, produce ad creatives and manage them on Meta, Google and TikTok, and simplify the visitor’s path to the cart.

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Hands placing tissue paper into a kraft shopping bag — Representative photo · Aninge Fetzer / Unsplash

Four points where growing brands get stuck.

The sales are there; but every new channel and every new campaign adds a bit more clutter.

The store is slow and cluttered.

The theme is bloated with apps, product pages load slowly on phones and the checkout is full of question marks.

Creative can’t keep up.

Ads constantly need new visuals; product photos are taken on a phone and every campaign comes from a different designer.

Nobody knows what the ads achieve.

Budget spent without proper tracking isn’t learning, it’s just spending. It’s unclear which channel brings sales.

Channels speak separately.

Your own store, marketplaces, social media and WhatsApp — the brand speaks with four different voices.

What we do for your brand.

Whether it’s a single store setup or managing store, content and ads together.

Shopify stores

Setup, migration, theme development, payment and shipping connections. We don’t outsource the build; the development team under the same roof does it.

Product photography

Studio, location or set; one shoot produces a format set for product pages, marketplaces and social media.

Content & Production

Ad creatives

Static, video and UGC creatives produced around a hypothesis and tested; the winner gets scaled.

Ad Creative Production

Ad management

Campaigns on Meta, Google and TikTok with properly set-up tracking; spend and sales visible in the same report.

Sales experience

Measuring and fixing drop-offs on product pages, in the cart and at checkout; a second order through email, SMS and WhatsApp.

Marketplaces and international

Listing quality, pricing and operations on Amazon, Etsy and regional marketplaces.

What do you actually get?

The scope is set in the quote. These are the deliverables we prepare most often for e-commerce brands.

Shopify store and admin panel
Payment, shipping and e-invoicing connections
Product photography and an image set in each channel’s formats
Tested ad creatives
Meta, Google and TikTok accounts with tracking set up
Monthly decision report
Email, SMS and WhatsApp flows

Channel map

One brand, four channels.

Today an e-commerce brand sells in four different places at once, and each has its own rules. Hand all four to four different agencies and your brand starts speaking with four different voices. We run all four with one voice.

Channel 01 Your own store

The channel with the highest margin and the only one where customer data stays with you. Setup, speed, conversion and loyalty all happen here. The real job of the other three channels is ultimately to bring customers here.

Shopify

WooCommerce

Channel 02 Marketplaces

It offers a ready-made crowd and, in return, takes a share of your margin and your relationship with the customer. Set up well, it becomes your fastest-growing channel; entered without a plan, it competes with your own store.

Amazon

Etsy

Channel 03 Social & content

Where people first discover your brand: Meta, TikTok and content creators. A sale often starts here and ends on another channel, so judged on its own this channel never gets the credit it deserves.

Instagram

TikTok

YouTube

Meta Ads

Channel 04 International

The same product in a second market. The hard part isn't the product but the infrastructure: a store launched before currency, tax, shipping and returns are sorted out loses money. That's why we always start with a single market.

Amazon Global

Etsy

Shopify Markets

We don't open all four channels at once. We decide together which comes next by looking at your profit per order, because every new channel brings its own workload.

One product, six markets. The storefront adapts to each market's language, payment methods and reading direction. Click a flag to see what we set up for that market below.

Koyu Yeşil Örgü Kazak Kargo 1–3 gün · KDV dahil Sepete ekle

Language & direction: TürkçeLeft to right
Payment: iyzicoPayTRVisaMastercardInstallments
Shipping: Yurtiçi Kargo1–3 business days
Tax: VAT (KDV) included in the price

It's not just translation that changes. In the UK, a sweater becomes a "jumper" and a cart a "basket"; in the US, sales tax is added at checkout, not in the price; without Klarna and SEPA in Germany, installments in Türkiye or mada in Saudi Arabia, checkout is left half-finished. We think through every one of these details when we build the store.

Stores we built and a published case study.

All the stores are live — feel free to browse them. These are setup and development projects. Our brand management case study is published with the client’s permission, with the brand name withheld.

Client work · Case study

Home textiles brand

E-commerce · Brand management · 14 months

A brand that spoke differently on every channel: positioning came down to one sentence, and visual style and content production were tied to the same karat.

Read the case study